Launching a new website can be an exciting time. Whether it’s your first or you’re going for a fresh look, a business website can give you the tools you need to find success online. But when it comes to finishing touches, it can sometimes be tough to decide what pages and features you need. Below, we’ve rounded up five essential components of a successful site.
Contact form
If your visitors can’t find a way to get in touch with you on your website, you could miss out on thousands of pounds’ worth of business. Make sure you have an easy-to-find contact form – consider using a WordPress plugin if you don’t know how to code your own. If you want to reduce the chances of spam, install Google’s ReCaptcha.
Social media links
Social media is a great way to shout about new products and launches, so include links to your Facebook and Twitter platforms when you can. Many people do this in their blog section or contact page, but you could also add a Twitter widget to your sidebar.
Products and services
There’s no point in having a website for your business if people don’t know exactly what you can do for them. If you don’t want to launch an e-commerce website and sell your products on your website, you can still list your most common products and services. Adding a price list is another excellent idea, as people will know how much you charge.
Blog posts and content
Blogging can have a wide range of benefits, especially regarding SEO. Make sure you write content on a regular basis that appeals to your customer base – you could come up with a tutorial, an update on your new office or a mention of your new clients. The Huffington Post has put together a great guide to blogging, rounding up the benefits for businesses.
Images
If you sell products or you have a bricks and mortar store, it’s essential that you take images and use them on your website. With so many websites offering the same services, using your own images help you stand out and show that you’re a real person. You don’t need to hire a photographer – just use your smartphone camera and take photos in natural daylight.
Looking for a new website design? Get in touch with the experts here at Webahead Internet. Call us today on 01325 582112 to find out more.
