The Latest News & Projects

There was once a time – albeit a very distant one – when, to load a website, you would have to input its numeric address known as an internet protocol,

Blogging regularly has a myriad of benefits: it can help in refreshing your site’s content, inform and educate the site’s visitors and, of course, give those search engine spiders something

The user experience is instrumental in your website’s ability to convert its visitors into paying customers – and, ideally, ones paying regularly. However, there’s the danger of doing seemingly all

If you have been tasked with spearheading your firm’s social media efforts, your responsibilities will include generating leads. In this context, a “lead” is a social media user – whether

This week, popular social media platform Instagram announced that it would be launching a long-form video platform called IGTV. Aimed primarily at online celebrity content creators, the platform will be

As the launch day for your new website approaches, you could understandably be feeling jittery. After all, you can’t be certain how visitors will react to the new site or

It’s tempting to think that, with such social media channels as Facebook, Twitter and Instagram at your disposal, your marketing prowess wouldn’t heavily depend on the use of email in

These days, it’s common practice for a company to have a blog on its website. However, even if your business regularly adds new content to its blog, you might not

The term “landing pages” can easily confuse people without a specialist knowledge of SEO. However, the term simply refers to those pages on which potential customers will, indeed, land as

You might already know the new GDPR rules set to take effect on 25 May and their implications for how your business handles data. However, you might remain unsure precisely

A business can be a very fluid thing, often rapidly changing its objectives and the products and services aimed at helping it to meet them. For this reason, you shouldn’t

At the end of last year, Google updated the length of meta descriptions from 160 to 320 characters. This caused a big stir among the SEO community who wanted to