CMS stands for – of course – Content Management System, which makes it possible for even those users with no technical training to control and manage the content on their website. Whether you need to add or edit the text on your website or even introduce or delete a few images or videos – to give just a few examples of what is meant by ‘content’ – a CMS site allows you to do so quickly and easily.
Traditionally, someone would not have been able to do these tasks without at least some HTML or programming experience. But with a CMS site, you really need nothing more than a rudimentary grasp of Microsoft Word. What’s more, the content on your site can be edited and managed via a mere web browser, from anywhere in the world.
Such features allow online business owners to have the most up-to-date content as possible on their website, at all times, which is an important consideration given the negative effect on a site’s search engine rankings that any delay in introducing new content can have. As the owner of a CMS site, you’ll never again need to worry about your site looking increasingly out of date and irrelevant to human users and search engines alike, and nor will you need to constantly call IT departments or web design agencies just so that you can add new content.